2.1 Business and Employment

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Traditional Business: Banks, including ATM (automatic teller machines), EFT (electronic funds transfer), hotels, supermarkets, travel agencies.
Online Business (e-commerce): Working practices such as teleworking and home working.
Transportation: Airline reservation systems, navigation, package tracking, traffic control systems, IT systems in cars.

The coverage of business and employment should address the IT systems that exist as well as the ethical issues and social impacts that arise from the increased use of information technologies for both employers and employees. Students should be aware of the range of different business environments, ranging from a traditional (offline) business to businesses that are exclusively online.

Source: Information technology in a global society guide. 2012 onward.

Learning Goals

EXPLAIN the technologies used for employee monitoring. (A)
EVALUATE the effectiveness of teleworking.
EVALUATE the polices needed to regulate IT in the workplace.
DISCUSS e-marketing techniques. (B)
EXPLAIN how IT can be used in the transportation industry. (C)
DISCUSS appropriate web design and e-commerce techniques. (D)

Learning Resources

ITGS Key Terms
ITGSopedia Traditional Business
ITGSopedia Online Business (e-commerce)
ITGSopedia Transportation
ITGS Textbook Chapter 9 Business and Employment

Recent Articles and Videos


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Required Reading

Information Technology in a Global Society, Stuart Gray. 1st Edition. © 2012 Stuart Gray. ISBN 9781468023619. Pages 188-217.This textbook has been developed independently of the International Baccalaureate ® This book was written specifically for the ITGS course, covering technical systems, social impacts and ethical issues, and each area of application.

Digital Planet: Tomorrow’s Technology And You, George and Ben Beekman. 10th Edition. © 2012 Pearson Education. ISBN 9780132091251.
Chapter 5: Productivity Applications and Chapter 9: The Evolving Internet. This book explains how various technologies work, how they are used to solve problems and extend human capabilities, and how our ever-growing network of digital devices affect our lives, our world, and our future.

Gift of Fire, Sara Baase. 4th Edition. (C) 2013 Pearson Education. ISBN 978013249267-6.
Pages 47-119. This book examines the Social, Legal, and Ethical issues related to Computing Technologies.

Learning Activities

2.1A Homework
Read ITGS pages 188-190 (Employee Monitoring & Teleworking) Sign in to http://drive.google.com Open the 2.1A Assignment Template via Edmodo. Select File>Make a Copy and rename the template 2.1A Your Last Name. Complete the assignment as directed. Bold ITGS key terms throughout your responses. Submit link to shared document (anyone with the link can EDIT) via Edmodo.

Homework: Read ITGS pages 210-214 (E-Marketing, Search Engines, and Privacy and complete the following:
Exercise 9-14. ITGS Page 214. State a hypothesis for each bulleted item.(4 marks)
Exercise 9-15. ITGS Page 214.(4 marks)
Develop your own list of search terms for an additional fictitious person (profile).(2 marks)
  • how to train a puppy
  • 2014 MLB Postseason Schedule
  • Michigan Department of Motor Vehicles
  • compare Yukon with Tahoe
  • dog obidience classes
  • used car values
  • American League Central standings
  • ITGS assessment data
  • toddler winter boots
  • Youth Soccer Organizations + Metro Detroit

2.1B Guided Learning
Read How Search Works and How to Search on Google. Play a Google a Day and Smarty Pins. View Even Better Search" Google Training. Research additional search strategies on your own. Tag relevant articles and links via Diigo. Use the 2.1_online_bus tag.

2.1C Presentation
Study ITGS pages 138-139 and 215-217.
Design and develop a short presentation on your assigned topic with a partner. You may use Prezi or Google Presentation. The Presentation Marking Scheme will be used. Make a copy of the marking scheme in your Google Drive. Insert the name of your topic and the members of your group at the top. Print a copy of the marking scheme and submit to Mr. G.Submit the link to your shared presentation to Edmodo (2.1C).

Include the following within your presentation:
ANALYSE the topic. Break it down in order to bring out the essential elements of what it is about 12 marks. The following should guide your analysis
DESCRIBE the IT system(s) involved.
DESCRIBE the major stakeholders.
EXPLAIN the effect the IT system has on major stakeholders.
DESCRIBE the area of application to the specific scenario (Business, Health, Politics, Home & Leisure, Education, or Environment).
EXPLAIN the social impacts and ethical issues caused by the technology.
INCLUDE working links to least 4 recent and relevant articles, 4 pictures and/or graphics (Use CC Search), and 2 videos throughout your presentation. 10 marks
Cite all sources.

Body Scanners (Jacob P)
TO WHAT EXTENT are people's concerns about full body scanners outweighed by the security benefits they provide?
Research the various technologies which can be used instead of body scanners to improve airport security. EVALUATE the appropriateness of each one.

Smart Cars
Smart car technologies are constantly improving. Research some of the recent developments in driver safety and comfort. Label a diagram of a car with the systems used and the techniques they use (for example, sensors) to gather data.

Click here to view the Smart Cars Google Presentation by Michael

Smart Cars Prezi by Desi, Katrina, and Elliot

RFID (Alex S. + Morgan + Kristen)
Digital Planet Page 72.

GPS (Rafia H)
Digital Planet 244, 284-285
Gift of Fire 79-82

Click here to view the GPS Google Presentation by Rafia

Traffic control, management, and monitoring systems. (Yousuf + Sydney)

Remote Vehicle Disabling Systems by Sudesna


Driver tracking and Route Planning (Tyler. + Ayzad.)

Package Tracking & Drone Delivery Systems (Elizabeth. + Jalen)

Travel Sites (Wameed + Kyle )

2.1D Role Play

ITGSA (Year 1)
Great Debate: Employee Monitoring Role Play Description
Employee Monitoring Visual Aid Presentation (Insert link to Google Presentation Here)
Homework: EVALUATE the arguments presented by each group of stakeholders.

ITGSC (Year 2)
Sardinia DTP Role Play Description

2.1E Key Terms Test (Year 1 and 2) | Paper 3 Case Study Review (Year 2)
Online Business 2.1 Key Terms Test.
Homework: Review HL Paper 3 Case Study 2013: Red Dragon Taxi.


2.1F Group Wiki
Study ITGS pages 196-214.
Design and develop a Wiki page on your assigned topic with a group using Wikispaces. The Wiki Marking Scheme will be used to assess your work.. Include the following within your Wiki:

ANALYSE the topic. Break it down in order to bring out the essential elements of what it is about (12 marks). The following should guide your analysis
DESCRIBE the IT system(s) involved.
DESCRIBE the major stakeholders.
EXPLAIN the effect the IT system has on major stakeholders.
DESCRIBE the area of application to the specific scenario (Business, Health, Politics, Home & Leisure, Education, or Environment).
EXPLAIN the social impacts and ethical issues caused by the technology.
INCLUDE 4 pictures and/or graphics (Use CC Search), 4 videos, and working links to least 10 Diigo tagged (use Global Tagging System from ITGSopedia) recent and relevant articles,
(20 marks)
CITE all sources with Easybib (10 marks).

IT in Supermarkets (Rafia H., Sudesna P., Michael B., Jacob P.)
2015 HL Paper 3 Case Study. Include information regarding bar codes, RFID, POS, loyalty / reward cards, targeted advertising, self checkout, smart trolley, and smart shopping baskets.

E-Commerce (Morgan H., Wameed M., Yousuf Z., Katrina C.)
Include information regarding electronic store fronts, electronic shopping carts, tracking numbers, Bitcoin, location based services, mobile commerce, passbooks and e-wallets, payment methods, digital certificates, payment gateways, hird party payment services, and types of E-Commerce: Include Business to Customer, Business to Business, data warehouses, Customer to Customer, and online reputations.

Web Design (Liz. H, Alex S., Desi. D, Tyler M., Kyle T., Ayzad A.)
Include conversion rates, HTML, HTML tags, WYSIWYGs, CSS, styles, Cascading Style Sheets, Anatomy of a Web Page, Web Browsers, Data driven web sites, ASP, PHP, data integrity, Interactive Websites, Scripting languages, JavaScript, plugins, Adobe Flash, Microsoft Silverlight, Java, applets, Web page compatibility, Web browser shares, Sitemaps, breadcrumb trails, W3C, Cookies, Designing for Accessibility, screen readers, Alt attributes, Web CMS, Steps for Publishing a Web site, and Indexing.

E Marketing (Kristen N., Sydney H., Elliot S., Jalen W.)
Email marketing, Email, bulk email, SEO, keyword spamming, meta tags, keyword density, keyword prominence, link farms, page rank, popup advertisements, banner ads, sponsored links, how search engines work, web spiders, web crawlers, page ranking algorithims, cost per click, advertisement blockers, social media, virtual, virtual worlds, click through rates, conversion rates, bounce rates, web traffic analysis, web analytics, referrers, search engines and privacy.

Banking and Digital Money (ITGS C)
Include information regarding electronic funds transfer, ATM, electronic fraud, chip and pin cards, and online transactions.

2.1G Homework.

ITGS AB (Year 1)
Critically read the articles that you have added to your respective Wiki page. Select one of the articles and complete a full analysis using the attached ITGS Triangle Article Analysis Template. File > Make a Copy > Resave the Doc as Your Last Name Wiki AA.

Tag the article you selected to Diigo appropriately
Prepare to DISCUSS your completed analysis at the beginning of class Tuesday.

ITGS CD (Year 2)
Read and analyse your assigned article (will be assigned during class) with the ITGS Triangle Analysis Template. Save as Your Last Name HLP3 Aritcle Analysis 1. Be prepared to DISCUSS your article with the class at the beginning of class tomorrow.

Study ITGS Chapter 9. Complete Exercises 9-19, 9-20, 9-21, 9-23, 9-24, 9-25, and 9-26 beginning on ITGS page 218. Save as 2.1F Your Last Name. Submit link to your shared document (anyone with the link can edit) via Edmodo.

2.1H Summative Assessment
Paper 1 Style Assessment. 6 mark responses for each topic from presentations and/or Wikis developed during unit.

Applications Related to 2.1
Web Design and Development
Mail Merge

Key Terms Study Widgets

Traditional Business

Online Business (e-commerce)


ITGS Key Terms